PORCELANOSA Shanghai New Showroom Grand Opening
07 April 2025Global brand PORCELANOSA Group has unveiled its new flagship showroom in Shanghai'. Located in the city's upscale home furnishing district alongside top-tier construction retailers, the 450-square-meter immersive space showcases cutting-edge products and design philosophies from the Group's seven subsidiary brands.
Designed by Yu Li, founder of acclaimed firm L-plus Design Studio, the avant-garde showroom breaks conventional boundaries to embody "Spanish elegance." The layout features an art display foyer, full-scale bedroom/living room setups, two bathroom experience zones, a fully functional kitchen display, plus dedicated material selection areas for designers and a leisure terrace – all demonstrating how Spanish design harmonizes with Chinese lifestyles.
"Since entering China in 2013, we've established over 10 stores nationwide, serving clients like Apple, Estée Lauder, Tiansheng Group, XPeng, and NIO," stated PORCELANOSA China's representative. "Our Xujiahui flagship marks another strategic upgrade."
The opening ceremony gathered 110 distinguished guests including:
- Mr. Héctor Colónques García-Planas (PORCELANOSA Group)
- Ms. Elena Xu Wenwen (General Manager, PORCELANOSA Shanghai)
- Mr. Ramiro Sánchez (Economic & Commercial Vice-Consul, ICEX Spain)
- Ms. Zhao Tiantian (Xujiahui Business Office Director)
- Ms. Liu Lei (Xujiahui Functional Zone Deputy GM)
- Ms. Zhang Yongfeng (Xujiahui Project Leader)
Guests enjoyed authentic Spanish cuisine and a passionate flamenco performance, immersing in Iberian culture during the art-filled celebration.
